Pop up Displays: 4 Proven Tips To Make Your Pop up Display a Success

Pop up displays are extremely popular among trade show exhibitors and it's no wonder - they are light, portable, and easy to set up quickly.  Popup displays booths are easy to assemble and easy to take down. They don't even require any use of mechanical tools. The whole display slides into place and it is ready in just a few minutes. They are also easy to store and carry, being made of lightweight material.

If you search online, you can find all kinds of pop up displays available for sale from different vendors. You need to consider the size of the space that you'll be using and what effect you want to achieve.

There are ones that are designed to be backdrops for the exhibits, or provide a space for you exhibitor to sit at - just like a sales counter. They may be arched, flat-paneled, one-sided - that are meant to be placed against a wall, two- or three-sided and lets you take full advantage of being in the center of the exhibition space.

Obviously, combining more than one type of display will make your popup exhibit even more attractive.

Another option is to have your pop up display custom-made for you. Just search the internet for custom exhibit design company - and they will be happy to create a beautiful design for you, just be ready to spend more for your custom display.

So if you feel that your current pop up display is not attracting customers or is too hassle to transport and to store, do some research online and find an eye-catching trade show display that will attract crowds to your booth. You will be amazed at the some of the designs that are available.

If exhibiting at trade shows and other events is a part of your marketing strategy, then your investment in a durable, light-weight and attractive pop up trade show display is certainly a great long-term investment for your business.

Here are 4 tips for successful setup of your pop up display at a trade show, convention, or other event:

1. Location, location, location. That's what the real estate agents say, but this applies to exhibit displays too. Make sure you get a great spot in a high-traffic area, and you'll make your job a lot easier. This means registering early for the tradeshow, convention, or whatever other event your are considering.
   
2. Attractive design. You need an eye-catching, crowd-attracting, dynamite design, and if you are not up to creating that design yourself, it's best to leave it to professionals. You only have a few seconds to catch your customers attention. Don't be afraid of bright colors. Neutrals and pastels will cause your display to fade in instead of standing out.
3. Lighting. Nothing frustrates visitors more than scarcely lit exhibits that make it difficult to read signs and promotional materials.
4. Space Planning. Make sure you have enough space if you are attending a large event. Also, try to make your exhibit linear - this means people will be entering your space, moving along from point to point, and leaving - with your brochures, flyers and whatnot.